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Why are Branded Residences Different?

Why are Branded Residences Different?

Branded properties are the hottest segment of the international property market these days. In markets worldwide, buyers are willing to pay a premium for a property associated with a company they’ve known and loved for years. We’re certainly seeing the…

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The Branded Residence Boost

The Branded Residence Boost

How much value does a top brand add to a residence? According to a new report by global consultancy Savills, the average global premium for a top branded residence stands at an average of 30%, with demand growing worldwide. That’s…

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